An integrated e-commerce website selling in person courses at multiple venues.
Services
Introduction
Central CPD, a premier provider of in-person and online veterinary Continuing Professional Development (CPD) courses in the UK, sought to enhance their digital platform to better serve veterinary professionals. Recognising the critical role of continuous learning in veterinary practice, they aimed to offer an intuitive and efficient online experience for course registration and information dissemination.
The challenges
Central CPD faced several challenges with their existing website:
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Outdated User Interface: The previous design was not user-friendly, making navigation cumbersome for users seeking course information.
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Limited E-Commerce Functionality: The existing platform lacked robust features to manage course bookings, payments, and scheduling effectively.
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Inadequate Integration: There was a need for seamless integration of course calendars, trainer profiles, and venue details to provide a comprehensive user experience.
The solutions
To address these challenges, Hexagon Webworks implemented the following solutions:
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Custom E-Commerce Development: Utilising WooCommerce, we developed a tailored e-commerce solution that facilitated easy course bookings and secure online payments.
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Enhanced Course Management: We extended the website’s capabilities to include detailed course dates, interactive calendars, and associations with training staff, enabling users to make informed decisions.
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Responsive Web Design: A complete redesign ensured the website was mobile-friendly and accessible across various devices, improving user engagement and satisfaction.
The results
The revamped Central CPD website now offers:
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Streamlined User Experience: Visitors can effortlessly navigate through courses, view schedules, and register online, leading to increased course enrolments.
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Integrated Information: Comprehensive details about course venues, dates, and trainers are readily available, enhancing transparency and trust.
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Scalable Platform: The new website architecture allows for easy updates and scalability as Central CPD expands its offerings.
Through our collaboration, Central CPD has transformed its online presence, providing veterinary professionals with a seamless platform to continue their education and advance in their careers.
I’ve worked with Hexagon Webworks since 2015 and they have been fantastic. They are super responsive, essential when you are trading from your website, but were equally patient with us as we were evolving our requirements. I would highly recommend them to anyone looking to take their website to the next level and have someone trustworthy manage it.
Dr. Michael Fiebig, Absolute Antibody
