Traditional SEO in Oxford focuses on ranking your website in the “10 blue links” on Google Search. GEO (Generative Engine Optimisation), however, optimises your content to be cited and summarised by AI tools like Google’s AI Overviews or ChatGPT.
While SEO drives clicks to your site, GEO ensures your brand is the specific answer an AI gives when a local customer asks for the best service providers in Oxfordshire.