What are your users looking for?

I don’t know about you, but I find it frustrating when Google returns a site in the search engine results which looks promising in relation to what I’m searching for – only to find when I get there that it’s not at all what I was looking for. Grrr! Obviously, despite the amazing technological feat it has attained, Google is not perfect – and never will be. But site owners…

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Website Planning: Who are your users?

Website Planning: Are you planning your website for your users? It is often far too easy, when planning a website, to spend hours and hours thinking about portraying who you are, what you do, what the design should look like… And then forget the people that are going to decide whether your website is a success or not – your users! Two groups of users If you already have a…

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Website Planning: What’s your goal?

Everyone needs a goal!! This is the first of a series of posts based around the idea that before you launch into getting a new website created, it’s a good idea to plan 🙂 This is often done in conjunction with a website designer, but I thought it wouldn’t go amiss to share some of the tips I use with my clients when planning a website. What’s your goal? The…

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Local Customers: Get more of them…

Google Local Business Listings are relied upon by many businesses as a way of generating more traffic to their website and thereby more enquiries and more business from local customers. For any unfamiliar with the term, Local Business Listings are the search results you see next to a local map when you type in a localised search term, let’s say ‘electrician oxford’ (see results left). Click through rates vary from…

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Are users really lazy?

I’ve said it myself so many times – people browsing the web are lazy; they have short attention spans; don’t you dare give them huge chunks of content without breaking up with headings, bullet points and the like – you’ll scare them off! But something got me thinking. I recently read a recommendation that ‘you shouldn’t make users scroll’ – i.e. that all your content should be visible when the…

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5 key tips for writing website copy

Have you ever had the pleasure of someone coming up to you at a networking event & spending ten minutes boring you to tears with the different services their company provides, telling you how many years experience they have, how many awards they’ve won….? I’m guessing it didn’t enamour them to you. And yet that’s what so many of us do with our websites!!! Of course we need to tell…

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What sort of website do I want?

Ok, so you need a website. That’s step one. Trouble is, there are as many different varieties of websites as there are chocolate (well, nearly…). And websites are slightly more expensive than chocolate, so you probably want to make the right decision first time around. What you’ll find here is an overview of the more common types of sites – which will hopefully help you decide what it is you…

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How to quickly re-size photos

Ever tried to send some photos to a friend and ended up crashing your email system because the file size of the images was too big? Here’s a neat way around the problem using Picasa – Google’s free photo editing/sharing software: If you don’t already have it, download and install Picasa on your computer. Within Picasa, find the photos you want to send via email.  Select them all by holding…

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What’s Stopping You High Wycombe

Just got back from the High Wycombe ‘What’s Stopping You?’ Business Link event, where I was asked to exhibit as web designer – it went really well, although my feet are aching rather!!! Talking to so many people who are thinking about setting up in business took me back to a year and a half ago when Hexagon Webworks was started….so much has happened since then!! And I managed to…

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